A/B Testing, from scratch

If you work in a diligent web development business you probably know what an A/B test is. However, its fascinating statistical theory is usually left behind. Understanding the basics can help you avoid common pitfalls, better design your experiments, and ultimately do a better job in improving the effectiveness of your website. Please hold tight, and enjoy a pleasant […]

Data manipulation primitives in R and Python

Both R and Python are incredibly good tools to manipulate your data and their integration is becoming increasingly important. The latest tool for data manipulation in R is Dplyr whilst Python relies on Pandas. In this blog post I'll show you the fundamental primitives to manipulate your dataframes using both libraries highlighting their major advantages […]